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Research Methods for Target Marketing
Quantitative vs Qualitative Mass Media Research Mass media affects people in different ways and can influence how society thinks about a...
B.Massey
Nov 12, 20213 min read


Niche Platforms for Social Strategy
Learn how focusing on niche platforms will grow a brand’s reach Brands can find themselves being a small fish in a big sea when trying to...
B.Massey
Oct 23, 20213 min read


Technology's Influence on the Human Mind
The strengths and weaknesses of Marshall McLuhan's ideas on technological determinism Marshall McLuhan developed theories on...
B.Massey
Oct 19, 20213 min read
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